3D Animation

Giving a magical shape to every imagination

The importance:

Song Bird Productions has been slowly but steadily establishing itself as one of the important players in India’s animation industry. As a production company specialising in delivering 3D Animated content; we believe in closely working with our clientele for producing high-end animation that serve their exact needs. In its limited years of working, Song Bird Productions has executed a number of projects wherein 3D Animation has enhanced television commercials and documentaries that needed enhanced visualisation work.

Deciphering 3D Animation :

3D Animation refers to the creative process of working with three-dimensional moving pictures within digital environments. Objects are carefully manipulated using 3D software for exporting picture sequences in a manner that a movement illusion gets created. 3D Animation, in general, makes use of computers for simulating motion in a manner that motion gets perceived by the viewers only because consecutive images are made to pass through at a very fast pace.

The creative process for 3D Animation involves three sequentially divided phases:

Layout & Animation:- This is the first production step, where our layout artists take the decision on screen contents depending on storyboards and animatics as per instructions issued by the director.
Modelling, Texturing and Lighting:- Modelling enables the creation of digital objects that have the capability of getting fully animated. Texturing is the art of providing clothes to 3D Models. Lighting works in combination with Texturing and Camera Angles among others for potentially providing life to the scenes.
Rendering:- This is the final stage of 3D Animation, wherein information from 3D models are converted into 2D images.

Advertising and Marketing industries have started using computer animation as a powerful communication tool. Most companies have discovered that 3D Animation proves to be extremely effective compared to usage of PowerPoint slides as well as mundane TV advertisements, which makes use of live actors.

Advantages of 3D Animation :

The Song Bird Productions Advantage:

We have already been able to create an extensive 3D animation portfolio that gives us the power to recreate all your creative requirements.
We have an in-house team of creative professionals that are committed to understanding your needs and brainstorming to deliver the best desired needs.
We are always committed to delivering on committed milestones; timely delivery is a key essence of our service.  

OUR SERVICES

2D Animation

Visualisation parameters are continuously scaling to new heights and we are consistently matching pace with all latest requirements…

3D Animation

Visualisation parameters are continuously scaling to new heights and we are consistently matching pace with all latest requirements…

Editing

Editing is the essence of any creation; putting together various pieces to capture the true essence of the story. Song Bird Productions…

Sound Desiging

Song Bird Productions is equipped with the most modern sound equipment within the Industry and with the combined expertise of our…

Scripting

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Story Boarding

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