POST-PRODUCTION
The importance:
The need for any production is to continuously capture the attention of the viewers. This is a challenging task considering the variety of entertainment options that the viewers have at their disposal in the modern times. 2D Animation has proven to be a perfect tool that not only helps viewers notice your videos but also generates an immediate impression. We, at Song Bird Productions, have been able to create a unique bouquet of 2D Animation Videos, customised for varied applications, by employing a number of methods and styles. Through our 2D Animations, we aim to deliver engaging and inspiring content customised according to the needs of our clientele.
This process involves a high degree of collaboration and starts off immediately after the film shoot has been wrapped up. It involves multiple functions starting from cutting the original footage and rearranging it, adding music, introducing sound and special effects, voiceovers, computer-generated imageries and many more. Each stage is critical to shaping the final output and hence the best of professionals work as a team to ensure that the best end-product gets delivered.
Let us explore some of our Production processes, to know what goes into every activity that delivers the final output:
Editing:
Editing is one of the most important parts in post-production and starts immediately after wrapping up the shoot and extraction of raw footage from the camera cards
This is the stage where our creatives and engineers collaborate for adding Computer-generated imageries and visual effects for enhancing the viewer experience. Visual effects are created by integration of computer-generated imageries with the live footage
2D Animation and Composition:
3D Animation:
3D Animation has become an integral part of videos in modern times as they inject a completely new dimension for businesses. Our team of professional creatives use the latest tools for introducing amazing brightness, depth and detail even into dull objects
The Sound Design stage is another very critical stage of post-production. It involves a wide gamut of activities including sound effects, introduction of additional sounds, background music creation, voiceovers, editing, mixing and recording/re-recording, radiospots and jingles
Sound Design:
Post-Production – The Song Bird Productions way:
At Song Bird Productions, we believe in advanced planning to ensure a smooth journey during the post-production stage. One critical rule is in creating backups for all actions performed that protects all our creations from possible hazards. Post-production is a critical teamwork, involving experts from various specialisations. Therefore, scheduling of activities is done always to ensure that work does not get hampered due to poor time allocation. After all, delivering timely and quality content every time to our customers is a fundamental requirement for us, engrained not only in our Mission statement but also within us.
